September 17, 2019
When it's time, having all the pieces in place to sell your practice makes a difference. Listen to Amber Cook and Isabel Spradlin discuss the process and major considerations of selling your massage practice.
And don't worry if you're not anywhere near that time yet! What they discuss helps make your practice stronger no matter what.
Find Amber Cook at HealingWaze.com.
Find Isabel's blog posts and programs at yourmassagepractice.com.
January 7, 2019
Setting goals and intentions is a really important aspect of any long-term practice. In this episode, Isabel and Amber talk about the entire process each uses to set their goals for the New Year. We love that we each do this a bit differently but still end up in the same place!
What process do you use to set your goals and intentions in your practice?
If you want to ask us questions next time, you can join us as we record our episode live on YouTube. You can get notifications in advance about the recordings by following Isabel's blog at Your Massage Practice or by joining Amber at HealingWaze.
September 3, 2018
Taking that big first leap into owning your practice can seem so daunting! In this episode, Rosa Saidel of Rosa's Natural Healing Center shares her story of how she found the strength to do it and where that first big step has led her. Rosa's openness and honesty about her journey gives us all a reminder of why it's worth it to do the work to make our dreams happen.
Additionally, I review "Do You Suffer from Decision Fatigue" by John Tierney, answer the Question of the Day, and share even more in the teaching segment at the end!
This podcast is the audio version of the sixth TV episode I produced for the Florida State Massage Therapy Association's Massage Television channel.
Find me and so much more at yourmassagepractice.com.
August 19, 2018
One of the first things we work on in the OYP program is about the nitty gritty of starting a business. That can include registering your biz with your Secretary of State, arranging your bank accounts, and making sure your “back-end” stuff is in good order.
In this podcast I talk about my personal experience with these processes as I was starting my practice.
AND, of course figuring out how to pay for starting up my practice was a big deal for me and is for most massage therapists - especially the loan or debt aspect it.
While paying off a total of $67K in debt sucked, having my full massage practice made it possible. I do NOT recommend doing the credit card debt thing the way I did it (as I talk about in the video). However, debt usually plays a part in every business, massage practice or not, so it’s good to have an idea of how it can work for you rather than sink you.
Let me know your thoughts in the comments on the blog post!
August 13, 2018
I get frustrated when I hear business owners being advised to take big risks based on their gut feelings. Yes, gut feelings are super important. But when you’re running a business, you need to develop a more robust way of assessing risk. That way, you don’t end up closing down your practice for the wrong reasons.
Finessing our way out of our comfort zone is a requirement of being a business owner. And this “choose the right risk” stuff is part of that. I’m not gonna lie, it took me a while to learn.
In this video I talk about dropping $1,000 I didn’t have on a useless Q&A call and how that led to me learning to take the RIGHT risks. And it must have worked, because my practice is still thriving many years later.
Please let me know your thoughts and questions in the comments on the blog post!
September 8, 2017
What happens when your successful massage practice births a whole new business? Amber Cook, LMT founder of HealingWaze.com talks about how she has managed this big growth and expansion process beyond her full-time massage practice.
Additionally, I answer 'The Question of the Day,' review Derek Thompson's Hit Makers, and much more!
This podcast is the audio version of the third TV episode I produced for the Florida State Massage Therapy Association's Massage Television channel.
Find me and so much more at yourmassagepractice.com.
September 8, 2017
So many massage therapists I’ve talked to think they’re “bad with time management,” which is not the case. If you find yourself with time on your hands and mostly what you do in that time is worry, twiddle your thumbs, or get sucked into social media . . . it has nothing to do with your time-management skills.
See the full post here: https://yourmassagepractice.com
August 15, 2017
It is so tempting to spend a ton of time on business-building efforts that feel productive, but that are not serving the long-term prospects of your business.
This short, three-part series is meant to help you break it down and get started with just the most essential things that are going to immediately start building the long-term stability of your practice.
This episode is the audio version of the 1st video in the Don't Overcomplicate It series at yourmassagepractice.com.
August 8, 2017
What are the possibilities once you've grown your full massage practice, you ask? Rebecca (Becki) Ward, LMT of Massage Solutions of McDonough talks about her experience of growing her private practice so big that it turned into a thriving clinic!
Additionally, I answer 'The Question of the Day,' review Michael Stanborough's Direct Release Myofascial Technique, and much more!
This podcast is the audio version of the first TV episode I produced for the Florida State Massage Therapy Association's Massage Television channel.
Find me and so much more at https://yourmassagepractice.com.
